Harvest
Time Tracking
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Marketing Time Tracking Software

Harvest is the ideal marketing time tracking software for agencies seeking to avoid a 15-30% revenue loss due to untracked hours. Its integration capabilities streamline billing and project management.

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How much revenue is your team leaving on the table?

Most agencies run at 55-60% utilization. Even a small improvement means significant revenue. See what closing the gap looks like for your team.

Number of people who track billable time
$
Blended rate across roles (junior, senior, lead)
55%
Percentage of total hours that are billable. Industry average is 55-60%.
75%
A realistic target for service businesses is 70-80%.
Monthly revenue gap $0
Revenue at current utilization $0/mo
Revenue at target utilization $0/mo
Extra billable hours needed per person/day 0h
Annual revenue opportunity $0

Start tracking team utilization

Walk through the entire flow below. Start a timer, check your reports, and create a real invoice — all in three clicks.

Go ahead — start tracking!

One click and you're timing. Try it right here: start a timer, add an entry, edit the details. This is exactly how it feels in Harvest.

  • One-click timer from browser, desktop & mobile
  • Works inside Jira, Asana, Trello, GitHub & 50+ tools
  • Duration or start/end — your call
  • Day, week & calendar views to stay on top of it all
  • Friendly reminders so no hour gets left behind
Acme Corp
Website Redesign
Homepage layout revisions
1:24:09
Content Strategy
Blog calendar planning
1:30:00
SEO Audit
Technical audit report
0:45:00
Brand Guidelines
Color system documentation
2:15:00
Logo Concepts
Initial sketches round 1
1:00:00
Today's total 6:54:09

The Strategic Imperative: Why Marketing Agencies Need Time Tracking

Marketing agencies without effective time tracking can lose 15–30% of their billable revenue due to untracked hours. This not only impacts financial health but also leaves many agencies struggling to meet key financial benchmarks, with only 35% achieving their targets. Implementing strategic time tracking solutions like Harvest can significantly improve operational insights and financial performance, offering a return on investment between 200% to 400%.

Beyond revenue, time tracking transforms "time is money" into "time is insight." Agencies gain the ability to make strategic decisions based on real-time data, reducing administrative burdens that can consume up to 36% of work time. Harvest integrates these insights into its platform, allowing marketing teams to focus on creativity while maintaining accountability and profitability.

Core Capabilities: Essential Features for Agency Time Tracking Software

Effective time tracking software for marketing agencies must offer flexible time entry, project categorization, and financial clarity. Harvest excels in these areas with features like one-click timers, manual time entry, and the ability to distinguish between billable and non-billable hours. This ensures that all work is captured accurately, reducing the risk of revenue loss.

Furthermore, Harvest provides real-time budget updates, burn-rate alerts, and profitability tracking, essential for managing both hourly and retainer billing models. Its seamless integration with popular marketing tools such as Asana and Trello enhances workflow efficiency, while customizable reporting offers detailed insights into project timelines and task breakdowns.

Driving Growth: How Time Tracking Enhances Project Management and Profitability

Time tracking is crucial for accurate forecasting and quoting, leveraging historical data for precise project estimates. With Harvest, agencies can enhance their project management by utilizing detailed reports that cover team utilization, project status, and estimated versus actual time. This ensures that resources are allocated effectively, improving overall profitability.

Moreover, by tracking both billable and non-billable hours, agencies can identify unproductive time, which often amounts to four hours per week per employee. Harvest's profitability reporting tied to client projects allows agencies to make informed decisions that drive growth and improve client relationships.

Harvest Marketing Time Tracking

The preview shows Harvest's dashboard for tracking marketing hours, enhancing billing accuracy and project management.

Screenshot of Harvest's marketing time tracking dashboard.

Marketing Time Tracking Software FAQs

  • Time tracking is essential for marketing agencies to understand how time is spent, ensuring profitability and accurate billing. Without it, agencies risk losing 15–30% of their billable revenue. It also provides insights for efficient resource allocation and helps achieve financial benchmarks.

  • Essential features include real-time tracking, project and task categorization, and integration with tools like Asana and Trello. Financial clarity through billable vs. non-billable hour tracking and budget monitoring are also crucial. Harvest offers these capabilities, enhancing both efficiency and profitability.

  • Harvest seamlessly integrates with popular marketing platforms such as Asana, Trello, Jira, Slack, and more. This connectivity streamlines workflows, allowing teams to focus on creative tasks while maintaining accurate time records.

  • Yes, Harvest supports both Time & Materials and Fixed Fee projects, providing flexibility to tailor billing models to agency needs. It features real-time budget monitoring and profitability reporting, making it ideal for managing hourly and retainer billing models.

  • Time tracking improves project management by providing accurate data for forecasting and resource allocation. With Harvest, agencies can track team utilization and project timelines, ensuring projects remain profitable and on schedule.

  • Best practices include involving the team in tool selection, emphasizing personal benefits, and simplifying the process. Providing training and encouraging real-time tracking over manual entry can improve accuracy and adoption.

  • Agencies typically see a 200-400% ROI from time tracking software. It helps capture all billable time, reduces unproductive hours, and provides insights that optimize pricing strategies and staffing decisions.