Harvest
Time Tracking
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Timesheet App for Marketing Teams

Marketing teams risk losing 15-30% of billable revenue without effective time tracking. Harvest offers seamless integration and automated invoicing to solve this.

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How much revenue is your team leaving on the table?

Most agencies run at 55-60% utilization. Even a small improvement means significant revenue. See what closing the gap looks like for your team.

Number of people who track billable time
$
Blended rate across roles (junior, senior, lead)
55%
Percentage of total hours that are billable. Industry average is 55-60%.
75%
A realistic target for service businesses is 70-80%.
Monthly revenue gap $0
Revenue at current utilization $0/mo
Revenue at target utilization $0/mo
Extra billable hours needed per person/day 0h
Annual revenue opportunity $0

Start tracking team utilization

Walk through the entire flow below. Start a timer, check your reports, and create a real invoice — all in three clicks.

Go ahead — start tracking!

One click and you're timing. Try it right here: start a timer, add an entry, edit the details. This is exactly how it feels in Harvest.

  • One-click timer from browser, desktop & mobile
  • Works inside Jira, Asana, Trello, GitHub & 50+ tools
  • Duration or start/end — your call
  • Day, week & calendar views to stay on top of it all
  • Friendly reminders so no hour gets left behind
Acme Corp
Website Redesign
Homepage layout revisions
1:24:09
Content Strategy
Blog calendar planning
1:30:00
SEO Audit
Technical audit report
0:45:00
Brand Guidelines
Color system documentation
2:15:00
Logo Concepts
Initial sketches round 1
1:00:00
Today's total 6:54:09

The Strategic Imperative: Why Marketing Teams Need Timesheet Apps

Marketing teams face unique challenges when it comes to tracking time and managing projects efficiently. Without robust time tracking systems, marketing agencies can lose 15-30% of their billable revenue due to unbilled hours. Accurate timekeeping is not just a convenience but a strategic necessity to improve project profitability and client satisfaction. By leveraging a timesheet app like Harvest, marketing teams can significantly enhance resource allocation and workload management while ensuring compliance with legal and financial reporting requirements.

The impact of effective time tracking is profound; it can reduce productivity leaks by up to 80% and potentially increase business revenue by 61%. Furthermore, automated time tracking systems, such as Harvest, can decrease administrative time spent processing timesheets by 75%, eliminating payroll errors that typically cost $2,500 per employee annually. This efficiency directly contributes to better operational insights, helping marketing agencies consistently achieve their financial benchmarks, a feat currently realized by only 35% of agencies.

Essential Features of a Marketing-Centric Timesheet App

For marketing teams, a timesheet app must cater to specific workflow needs, integrating seamlessly with project management tools and providing detailed reporting capabilities. Harvest excels in this regard, offering granular time tracking at the task, project, and client levels. With configurable billable rates, marketing teams can effectively manage both billable and non-billable hours. This flexibility is crucial for adapting to various billing models, whether hourly, retainer, or fixed-price.

Additionally, Harvest's budget monitoring with real-time alerts helps prevent scope creep, particularly for retainer clients. Automated invoicing and robust reporting features allow teams to maintain transparency and accuracy in client billing. Integration with tools like Asana, Trello, and QuickBooks further enhances its utility, ensuring that time tracking aligns with existing workflows and CRM systems.

Implementing Time Tracking: Best Practices for Adoption and Accuracy

Successfully implementing time tracking within marketing teams requires clear communication and a focus on the benefits. Teams must understand that time tracking enhances transparency, planning, and workload fairness rather than being a tool for micromanagement. Begin by breaking down projects into specific tasks for precise logging. Encourage daily or immediate logging to avoid inaccuracies that result from guesswork.

Leveraging automation is key to maintaining consistent and accurate data capture. Harvest's automated features minimize manual errors, reducing typical error rates from 15-25% to under 2%. Regularly reviewing and analyzing logged time provides actionable insights, allowing teams to identify trends and optimize workflows. Continuous improvement should be a staple practice, using insights gained from time tracking to refine processes and improve team productivity.

Maximizing ROI: Beyond Basic Hour Logging

Maximizing the return on investment from a timesheet app involves going beyond just logging hours. Harvest enables marketing teams to use time tracking data for strategic decision-making and future project estimation. By analyzing detailed profitability reports tied directly to marketing campaigns, teams can identify inefficiencies and optimize workflows, reducing billing disputes and improving client transparency.

Advanced features such as AI-powered insights and utilization reports provide a deeper understanding of project efficiency and team productivity. Harvest's ability to automate invoicing based on tracked time and expenses streamlines the billing process, ensuring no billable hour is overlooked. These capabilities not only enhance operational efficiency but also support the financial success of marketing teams.

Harvest Timesheet App

Discover how Harvest's timesheet app streamlines time tracking and invoicing for marketing teams, improving productivity and billing accuracy.

Harvest dashboard showing timesheet app for marketing teams

Timesheet App for Marketing Teams FAQs

  • Essential features for a timesheet app for marketing teams include granular time tracking for tasks and projects, configurable billable rates, budget monitoring with alerts, automated invoicing, and robust reporting capabilities. Harvest provides these features, ensuring seamless integration with project management tools and CRM systems to enhance workflow efficiency.

  • Time tracking improves billing accuracy by ensuring that all billable hours are logged and invoiced correctly, reducing revenue loss. With tools like Harvest, marketing teams can generate detailed reports that enhance transparency with clients, fostering trust and reducing disputes over billing.

  • Harvest integrates with numerous popular marketing and project management tools, including Asana, Trello, QuickBooks, and Slack. These integrations allow marketing teams to track time within their existing workflows, improving efficiency and reducing the need for manual data entry.

  • Effective time tracking can significantly increase team productivity by identifying productivity leaks and helping allocate resources more efficiently. Harvest's detailed reporting tools provide insights into team performance, enabling better decision-making and optimization of workflows.

  • While many time tracking apps offer free versions, they may lack the robust features required by marketing agencies, such as project management integrations and automated invoicing. Harvest offers a free 30-day trial, allowing agencies to evaluate its comprehensive features tailored to their needs.

  • Harvest automates invoicing by generating invoices directly from tracked time and expenses. This automation streamlines the billing process for marketing deliverables, ensuring accuracy and reducing administrative workload, ultimately preventing missed revenue.

  • In the US, the Fair Labor Standards Act (FLSA) mandates employers to keep accurate records of hours worked each day and week for non-exempt employees. Harvest helps ensure compliance by providing precise time tracking and record-keeping, aligning with these legal requirements.